I’ve told this story before in my books (Bear Attack SEO for MSPs & Video Marketing for MSPs); however, it still stays with me today in my head, and one of the biggest reasons I serve MSPs – I’m going to repeat it here as it was one of the lowest points in my IT […]
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For all MSPs these commandments will serve you well if followed. If you fail to follow them, you will burn in hell 🔥 I am joking. However – if you fail to follow them, you will struggle to reach the sales goals in your IT business. Ignore them at your peril. Thou shall not spam. […]
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IT Rockstars delivers a practical guide that will allow you to implement a sales and marketing strategy to deliver results for your managed IT service or cyber security business.You will learn three unusual truths about marketing and growing your IT business.These truths you may already know but are unaware of just how important they are […]
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Without a doubt, Google Ads is one of the most costly marketing activities your IT business will invest in. The financial risks are significant, but the rewards are even more remarkable. If you have been burnt in the past with Google Ads or have no idea where to start, then keep reading. In this article, […]
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When I first started out my SEO journey I didn’t have a clue. Completely overwhelmed on where to start the engineer in me gravitated to the on-page technical side of SEO. If you’re just starting out in your SEO journey, it’s safe to say prioritizing can be difficult and if you are anything like me, the technical […]
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Without a doubt, one of the long term investments in your marketing strategy should be SEO. We’ve written about ranking top in the search for terms like IT Support many times. There are many quick wins when it comes to marketing, and SEO should probably be one of the last things you consider when building up […]
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Building a list of responsive prospects and contacts for your email marketing activities in your IT Service business is a tough challenge, I’m sure you’ll agree.In this article, I’m going to outline a strategy and the tactics you can use to build an incredibly responsive list of contacts that will look forward to receiving your […]
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If you are reading this, you might already know that having an active blog for your IT support business is super powerful. Not only will it help get you seen in the search engines, but you can also educate your existing clients and potential customers about the value you add and how you differ from all […]
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Let’s face it there is a multitude of marketing channels out there at your disposal. Picking the right one can seem a bit like an arranged marriage. You don’t know what you’re going to end up with.In this article, I will discuss why content marketing should be used as a marketing channel for your MSP […]
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Windows 11 is almost here. Can you believe it’s been six years since Windows 10 was officially released?2015 seems like a lifetime ago – and if your anything like me, you’re probably feeling slightly older knowing that Windows 10 is six years old!I’m sure you’ve upgraded the majority of your clients over to Windows 10 […]
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Made in Scotland
